Bowl Set
Sold By: | Anchor Hocking |
---|---|
Date: | 1964* ad |
Catalogs: | ad in National Petroleum News, Sept 1964 |
Number of Pieces: | 7 or 9 |
Other Names: | A Premium Gift Set with 9 Lives, Dessert ‘n’ Salad Set |
Notes: |
Contents
Notes
I found this EAPC Bowl Set advertised in National Petroleum News, Sept 1964, Vol 56, Issue 9, page 46. It doesn’t appear in any Anchor Hocking catalogs from 1960 thru 1979. Looks like it was only offered as a promotional item for retailers, in this case, gas stations. The ad reads:
A Premium Gift Set with 9 Lives
Here’s an easy way to attract new customers, hold old customers and increase gallonage and profit. Isn’t it worth a dime a week to get a 12-gallon customer coming in 9 times? That’s about the way it figures when you offer this popular Early American Prescut Bowl Set. Give one of the 8 small individual bowls for each minimum 8 or 10 gallon purchase, and save the Big Bowl till last… (or give it with an oil change or lubrication). You could also offer the large bowl on a self-liquidating basis. It works on a simple punch card system. And of course, A-board signs free with a minimum order. Let us tell you more about it.
Anchor Hocking, Premium Dept.
Ad in National Petroleum News, September 1964, Vol 56, Issue 9, page 46.
A picture of a box was not provided in the advertisement. It makes sense that the bowls were probably sold in bulk, though. So gas stations could easily give individual bowls to customers as they fulfilled the premium’s requirements.
Box Style
As a premium, it’s likely the pieces were sold in bulk. Then the retailer would distribute individual pieces as the customer satisfied the offer’s requirements. For example, purchase 8 gallons of gas at the station offering the premium.
More on Early American Prescut (EAPC)
- Early American Prescut Glass by Tina Spain McDuffie
Available in hardcover, paperback, and coil-bound. - Early American Prescut Collection List by Tina Spain McDuffie
Mobile-friendly digital file available as spreadsheet or PDF. - About Early American Prescut
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- Where to Shop for Early American Prescut Pieces
* Verified.